* The Book of Evidence:The Art and Craft of the Creative Brief (2008)
* Breaking Brand:Why Brand Strategy Needs a Radical Makeover (2009)
* Chief Creative Officer:How to Lead, Manage, and Inspire Team Your To Greatness (2010)
* The Creative Brief:A Guide for Writing Advertising and Marketing Brief (2011)
* Romkemaphobia:The Fear of Failure in Creative Professionals (2013)
* Σκέψου σαν σχεδιαστής:Πώς να αναπτύξεις τις δημιουργικές σου δεξιότητες επίλυσης προβλημάτων (2014)
Λογοτεχνία:
* The Last Campaign (2007)
* The Creative Coup (2011)
* Rebrand:The Story of Brand and the World That Made It (2014)